Love in Action (2010)

The Radar read

A quieter title still finding its audience, though the rating rests on a thin sample, so treat it as provisional.

Synopsis

To promote Lacta chocolate bar in Greece, Kraft Foods and OgilvyOne Athens crowd sourced a 27-minute branded-entertainment film. On Valentine's day the film aired on Greece's top TV channel and online, with great success.

Synopsis and metadata sourced from The Movie Database (TMDB).

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